The ‘What’s Your Story’ storytelling initiative is a result of a call to action from our founder, Robyn Shumer. In her own TEDx talk, ‘What’s Your Story,’ she challenged her audience to think about the pivotal moments of accomplishment, failure and profound learning and growth. She challenged her audience to recall the small and large events that have had the deepest impact on our lives? And most importantly, she challenged them to share these stories. Thus, ‘What’s Your Story’ was born.